Build faster with
Apollo GraphOS for Retail
Apollo GraphOS for Retail
The current state of retail
Consumer demands are at an all-time high, forcing retail organizations to develop custom applications and experiences at breakneck speed. Remaining competitive requires engineering teams to bring disparate internal and external data sources together to create engaging features that delight customers while:
Delivering consistent,
omnichannel experiences
Showing accurate product
information across all pages
Presenting rich,
personalized shopper journeys
However, frontend developers may not know who owns a certain capability or domain, like pricing, to even request new APIs or know what is available. What good is your stores’ data and logic if you can’t surface it into new shopper experiences? The challenge is finding a way to deliver new experiences efficiently at scale.
With Apollo GraphOS, retail companies like Walmart, Hyvee, and Wayfair are giving their frontend developers one place to access any the information they need with a single GraphQL query while freeing backend teams to reduce tech debt instead of managing and maintaining APIs. Retail organizations using GraphOS are increasing sales and remaining competitive by developing at least three times faster, avoiding breaking customer experiences, and improving application performance.
Leading retail organizations are using Apollo GraphOS to:
Create consistent checkout experiences
Abstract away the complexities of payment and fulfillment across checkouts and brands to deliver a frictionless experience that reduces churn
Quickly implement personalization
Select different personalization models like recommendations, recent searches, and more in one place to sell products faster
Optimize omnichannel
Ensure product accuracy and deliver a cohesive, unified shopping experience across all platforms, in-store kiosks, and devices to improve brand loyalty
Manage product availability
Allow product teams to express when and how products will become available and filter time-gated search results
Onboard partners and suppliers
Aggregate third-party product data to quickly capitalize on trends in real time and create better informed shoppers to address return rates
Improve application performance
Speed up application performance with fewer network round trips to increase your conversion rate and generate more revenue
Retail Success Stories
Wayfair would’ve invested 100s of person hours building out custom infrastructure to replicate what we get ‘built-in’ with GraphOS, freeing up time to focus on Wayfair customer needs and developer experience.
— Mark Faga, Senior Staff Software Engineer, Wayfair
Retail resources
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